Momentum Software Solutions and MYOB are thrilled to announce the rebranding of the MYOB Advanced product.
From 16 July 2024, ‘MYOB Advanced’ will be officially rebranded as ‘MYOB Acumatica’. This name change reflects the strong and long-standing partnership between MYOB and Acumatica, the global leader in cloud ERP solutions that powers MYOB Acumatica.
About Acumatica
Founded in 2008, Acumatica is an industry-leading ERP platform based in the US. With more than 10,000 customers around the world, Acumatica has been the fastest growing cloud ERP company for 8 years and counting.
Acumatica provides ERP solutions designed to help small and mid-sized businesses manage their financials, distribution, manufacturing, project accounting, and customer relationship management (CRM). Acumatica’s best-in-class technology has been acknowledged by countless global awards from the likes of Forbes, G2, and Gartner.
MYOB’s exclusive partnership with Acumatica
MYOB have had a strategic partnership with Acumatica for over 10 years and are their largest OEM partner worldwide.
Acumatica and MYOB joined forces in 2013 to provide Australian and New Zealand (ANZ) businesses with a powerful and intuitive cloud ERP. This partnership led to the introduction of Acumatica in ANZ under the brand name of MYOB Advanced.
MYOB localised the Acumatica ERP solution to fit the needs of the ANZ market. This included meeting compliance standards, tax rates, GST and other legislated reporting, as well as developing a tailored payroll solution.
Today, MYOB continues to leverage the robust architecture of the state-of-the-art Acumatica ERP platform and now the partnership expands
Why is MYOB rebranding?
The rebrand is the next step in cementing the MYOB & Acumatica partnership. It underscores a commitment to providing world-class technology, combining MYOB’s local market expertise with Acumatica’s cutting-edge cloud ERP functionality.
Not only does the rebrand signify the strong partnership between MYOB & Acumatica. This move is designed to provide businesses with a more powerful and comprehensive solution, combining the strengths of both companies to drive efficiency, growth, and innovation.
This partnership also benefits our MYOB Acumatica customers by empowering them with a global user community.
Creating a global community
MYOB Acumatica customers will now enjoy the incredible opportunity to connect directly with the vibrant global Acumatica Discussion forums, joining a thriving community of over 22,000 passionate users worldwide. Here, users can share your invaluable insights and learnings, making a real impact.
These forums are more than just a place to chat; they are a powerful force shaping the future of our products. Last year alone, 200 user requests were transformed into reality, in the product release. This forum is perfect for voicing new features you’d love to see added and finding solutions to any challenges you might be facing.
In other exciting news, MYOB will be launching a prestigious Customer of the Year award! Where one fortunate MYOB Acumatica customer will win an unforgettable trip to the Acumatica Summit in Las Vegas in January 2025.
Works from our Managing Director, Al Emery
Our managing director, Al Emery, says: “We are excited about the future with MYOB Acumatica. This rebrand strengthens our connection to the Acumatica platform and gives us and our customers access to a large global user community and more insight into the product development.“